Learn how the rapid growth of mobile technologies and new applications can help your association connect and interact with members wherever they are. Gain a better understanding of the strategy and process of implementing mobile applications at your association, and learn how one organization used a specific SmartPhone application to reach their members. Walk away with free ideas that can take your association member experience to the next level.

Learning Objectives & Key Takeaways:
Learn how mobile technologies can help Associations connect and interact with their members when and where they are (i.e. on their smart-phones),Learn how to implement a mobile application strategy, what is involved, what to expect.,Learn through others - better understand the strategy and process through a case study.