Hear how the Association for Manufacturing Excellence (AME) gained significant traffic and member engagement for its new social networking community AMEConnect. Learn how existing channels such as Twitter, LinkedIn, Facebook, YouTube and Slideshare were integrated into AME’s overall social networking strategy. Through AME’s lessons learned, gain the tools you need to create a social media content plan, leverage member volunteers, and mobilize member advocates for maximum buy-in and cost efficiency to help grow membership at your own organization.