Session Information
Annual Meeting & Exposition 2005
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Associations Under the Media Microscope
Track:
Day 2 August 14, 2005
Program Code: 140
Date: Sunday, August 14, 2005
Time: 3:30 PM to 5:00 PM
Location:
Lincoln A
SPEAKER(S):
Barbara Belmont, CAE, executive director, School Nutrition Association
Pamela Hemann, CAE, president, Association Management Services, Inc.
Paul Pomerantz, CAE, Executive Vice President, American Society of Plastic Surgeons
Donald Shea, CAE, president & CEO, Rubber Manufacturers Association
Frank Sutherland, former editor and senior vice president, The Tennessean
Description
Associations and the media have established a symbiotic relationship. The media can be an effective tool in helping communicate the association`s message, but sometimes that strategy can backfire. Explore strategies and situations in which associations have worked with or have been challenged by the media.
| Audio CD and Online Handout $49.00 (Code: 140) | CD Audio (Attendees only) $28.00 (Code: 140A/140B) | |
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