Session Information
Annual Meeting & Exposition 2005
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M&E Days: Co-Branding a Joint Meeting Without Losing Your Own Identity
Track:
Day 3 August 15, 2005
Program Code: H41
Date: Monday, August 15, 2005
Time: 10:30 AM to 12:00 PM
Location:
Tennessee Ballroom Salon D
SPEAKER(S):
Patricia Areno, CAE, VP, education/convention meetings, Building Owners & Managers Association International
Dale Silverman, CAE, executive director, Association of Woodworking and Furnishings Suppliers
Moderator: Stacy Tetschner, CAE, executive vp/CEO, National Speakers Association
Description
Once your organization is committed to the decision to co-locate your meeting, what are the next steps? Hear ways to succeed in co-branding while maintaining your niche markets and identity. Discuss how to successfully combine two cultures for a successful meeting and learn how to work with key partners, sponsors and exhibitors.
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