DIA 48th Annual Meeting
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Implementation of the Physician Payment Sunshine Act: Now What?
Track : Track 21: Late-breaker
Program Code: 397
Date: Wednesday, June 27, 2012
Time: 3:30 PM to 5:00 PM  EST
CHAIR :
 John Kamp, Coalition for Healthcare Communication, United States
PRESENTER (S):
Kendra Martello, Assistant General Counsel, PhRMA
 John Lewis, Association of Clinical Research Organizations, United States
 Thomas Stossel, Brigham & Women's Hospital, United States
Daniel Carlat, Pew Prescription Project, United States
Sandra Dennis, Biotechnology Industry Organization (BIO), United States
Description
This controversial provision of the Affordable Care Act has its proponents and its critics, but, as it goes into effect, this panel will focus on its likely impact on the public health and all the stakeholders — government, lawyers and accountants, the pharmaceutical and medical device industries, researchers and investigators, physicians, and others. The panelists, representing a cross-section of interest areas, will take a look at the burdens and benefits, the potential impact on clinical research, the advantages offered by the resultant transparency and how all of this will play out with the public and organized medicine.

Learning Objectives:
Discuss the Physician Payment Act and its likely impact on the public health and all stakeholders.




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