The Wall Street Crash of 2008: How It Has Affected the Blood Donations Recruitment Effort
Program Code: 9423-RC
Tuesday, October 27, 2009
2:00 PM to 3:30 PM (ET)

MODERATOR
Joyce Kleist, Carter BloodCare

SPEAKERS
Paula Roberts, Blood Systems
John B. Gaskins, BS, HCA, Florida Blood Services
Diane Ward, American Red Cross, Southeastern Michigan

DESCRIPTION
The Financial crisis has affected businesses in a multitude of ways, including their relationship with their local blood banks. This program will explore how some blood banks from across the United States are dealing with these challenging times. This recession is expected to continue for many months if not a few years, so it is imperative that blood bank staff members evaluate the impact this may have on their ability to collect blood and possibly reconsider their current recruitment strategies. Speakers will share not only the impact they have seen from the economic crisis but also how they have responded. Blood bank representatives will discuss how the economy has impacted their collections and also review any changes made to their recruitment efforts and strategies.