Managing Information and Technology in the Blood Center
Program Code: 5417-TC
Tuesday, October 23, 2007
10:30 AM to 12:00 PM (ET)

MODERATOR
Rodeina Davis, BS, BloodCenter of Wisconsin

SPEAKERS
Anthony Bobos, BS, MBA, BloodCenter of Wisconsin
Melinda Bryant, BS, MSM-PM, Mississippi Valley Regional Blood Center
David Reeve

DESCRIPTION
The ultimate goal of managing information and technology is to extend influence and performance of an organization with innovative solutions, thereby providing a strategic advantage in serving patients, donors, and customers. IT strategic planning can make this possible by ensuring that the blood centers resources are aligned with organizational strategic initiatives.

One speaker will talk about the specifics of IT strategic planning and alignment with business objectives, focusing on technology that will enhance donor recruitment and streamline blood collection processes.

Another speaker will share how Web-based technology has increased donor loyalty at her blood center.

The third speaker will discuss how technology can be leveraged to gain productivity and ensure compliance in blood collection.

The program will demonstrate that management of technology and information plays a vital role in enabling blood centers to attain high business value.