Session Information
AABB Audioconference Series 2010
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Customer Service/Donor Satisfaction
Track
:
Recruitment/Collections
Program Code:
104628
Date:
Wednesday, July 28, 2010
Time:
2:00 PM to 3:30 PM
EST
DIRECTOR
:
Dennis Harpool, MT(ASCP)SBB, Vice President Manufacturing Systems, Blood Systems, Inc.
MODERATOR
:
Dennis Harpool, MT(ASCP)SBB, Vice President Manufacturing Systems, Blood Systems, Inc.
SPEAKER
(S):
Carla Peterson, Regional Director of Donor Recruitment, Regional Director of Donor Recruitment, United Blood Services
Martin Gomez
Lesli Asay, Donor Recruitment Director, United Blood Services
Description
This session is designed to present proven methods for communicating with blood drive coordinators and donors. Strategies will be offered for creating strong service based coordinator relationships that produce successful and productive blood drives. Initiatives will be highlighted which build donor, sponsor and coordinator loyalty. Ideas will be shared regarding advancements in communication through technology that has allowed for a more robust information based package to be available to sponsors and donors.
LEARNER OUTCOMES:
- Learn about customer service in the diversity arena
- Look at how technology based communication is being used in blood banking
- Participants will find out what coordinators need to succeed
- Promote continuous improvement in customer service and donor satisfaction through communication
- Rededicate ourselves to the notion of outstanding customer service
| CE Category | CE Value |
|---|---|
| California Clinical Laboratory Personnel | 1.5 |
| California Nurse | 1.8 |
| Florida Laboratory Personnel | 1.8 |
| General Attendee | 1.5 |
| Physician | 1.5 |
Please note: Continuing education (CE) credit is available for online offerings only. Individuals that purchase CD-ROMs will not receive CE credit for the programs they view.
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