Log-in / Create Account  
Session Detail

Coupon Holder Click Here

2007 ACTE Global Education Conference - Miami
Click here to go to the previous page
Six Steps to Bridge the Self-Booking Tool (SBT) Adoption Gap in the Latin American Market
Track : May 7, 2007
Program Code: 160
Date: Monday, May 7, 2007
Time: 11:45 AM to 1:00 PM  EST
Location: Laurel/Juniper
MODERATOR :
Lyda Durango, Editor, Gerencia de Viajes
SPEAKER (S):
Jerome Cartier, Sales and Marketing Director, Carlson Wagonlit Travel
Juan Guillermo Restrepo Uribe, Director de Rescursos,, Productos Familia Sancela S.A.
Rodolfo Silva, Director, Latin America, GetThere
Description
Several factors, most notably low labor costs and airline commissions to TMCs, have slowed the expected adoption rate of self-booking tools in the Latin American region. This session will examine:
  • compelling business reasons to reconsider SBTs

  • adoption challenges and their solutions

  • steps the travel manager can take to increase adoption rates



Audio (MP3) download
(Code: 160)
  
This session is a part of:
Purchase Complete Conference Online
Streaming Audio with
PowerPoint Slides
(Code: 160)
  
This session is a part of:
Purchase Complete Conference Online