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Prospecting without an Alumni Base
Program Code:
215
Date:
Thursday, August 21, 2008
Time:
10:30 AM to 12:00 PM
EST
SPEAKER
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Sara Edwards-Asuncion oversees development research and prospect management in support of the institution's 23 museums and research units. With more than 15 years of specialized experience in the development field, Edwards-Asuncion has held leadership roles in many aspects of fundraising including prospect research, prospect tracking and management, board development, grant writing and foundation relations, direct-mail, member services, stewardship, special events and database management. She has worked for a number of Washington-area nonprofits including the Cathedral Choral Society, OPERA America and Youth for Understanding International Exchange. In addition to serving as a trustee for the Pan American Symphony Orchestra and a former board member for APRA-Metro DC, Edwards-Asuncion has taught courses on development research at Northern Virginia Community College and been a presenter at past APRA international conferences.
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Description
Member and cause-related organizations may lack "natural" constituencies, but we have the hearts and minds of our supporters. Combining internal and external resources to find donors who are ripe for cultivation and capable of making major gifts is the backbone of a successful prospect identification program. We'll discuss a variety of tried and true approaches that our organizations employ and we'll look to the audience to share their best practices with the group.
No items are available for this session.