Subsequent to their recently concluded campaign, Purdue University realized that it needed a more systematic program for reviewing and ensuring movement on top prospects. Such change was new to the institution's culture of decentralization and hands-off approach to prospect management. Join the speakers as they discuss the implementation of their program at Purdue and the changes experienced as a result of their efforts. Changes include increased cooperation by fundraisers, increased activity on stagnant prospects, improved data integrity and an increased use of metrics to make fundraising decisions.