Panelists from the nutrition industry looking at the increasing need for new nutrition products and the importance of seeking new technological approaches for innovation. The session will analyse each stage of the value chain on trends in consumer markets driving innovation in product development, the implications for ingredient suppliers, the regulatory environment, and the application of pharma R&D approaches to bridge the gap between the market needs and the innovation capabilities of the industry. After the presentations the chair will facilitate an open discussion between the speakers and the audience.

• Exchange views on the challenge of innovation at different stages in the value chain
• Examine competitive strategies for successful innovation management and product differentiation
• Evaluate the potential for approaches from other life science disciplines such as pharmaceutical R&D