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Measuring Success for a New or Expanding Planned Giving Program
Program Code:
100
Date:
Thursday, April 24, 2008
Time:
9:00 AM to 10:30 AM
EST
SPEAKER
:
Kevin Johnson,
Training Resources for the Environmental Community
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Kevin Johnson has more than 27 years experience working with public service organizations. He has worked with a range of non-profit organizations raising major and planned gifts and endowment funds and has helped start or expand more than 70 major and planned gift programs and campaigns in the last 8 years. He is currently a senior associate with Training Resources for the Environmental Community.
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Description
How do you measure the success of your planned giving program? How can you keep your program on track and effectively communicate successes to executive directors or board presidents? How can you prove your case for resources at budget time? In this session, you will hear what several organizations have done to successfully track and promote planned giving.