Session Information
CAS Spring Meeting 2010
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The Secret Language of Influence — Your Passport to Powerful Persuasion
Track : Concurrent Sessions
Program Code: C-26
Date: Tuesday, May 25, 2010
Time: 1:00 PM to 2:30 PM  EST
Location: Continental
PANELIST :
Dan Seidman, President, Influence Coaching, Sales Autopsy, Inc.
Description
GOT INFLUENCE? How well do your words and phrases motivate (or de-motivate) others? Language training is the most neglected area of any management, leadership or business development program. Recent research from the world of psychology can help us increase the potency of our conversations. Useful for leading, managing and most critically, motivating others. This fun, interactive program will leave you wiser in your role as an executive, leader and manager and (most importantly) within your personal relationships.
• Introduction to persuasive language patterns - how psychologists and linguists define influential language
• Discover how to distinguish whether you should influence using “pain” or “gain.” Attendees will recognize how the other person is motivated either to attain goals or to solve problems. Each type of individual requires different dialogues to motivate them to action.
• Identify whether you should offer evidence, testimonials or peer pressure to motivate specific individuals. Conversely, others make decisions based on their own beliefs and experiences and will not be influenced by endorsements, awards or accomplishments of yourself or your company. Uncover how you can influence each of these two distinct personalities.
• There are five language patterns (you probably use regularly) that undermine influence. Master persuasion skills by raising awareness of words and phrases that can hurt your ability to communicate potently with employees, peers, buyers and personal relationships.
• Wrap-up, call to action for newer, better language skills.


Audio Synchronized to PowerPoint
(Code: C-26)
Attendee:Free
Non-Attendee $25 USD - Your Price
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