A news release is all about the publicity that you can generate to support your business. The more publicity you get for your goods and services the more your business gets noticed and recommended, everywhere on and off of the web. And if writing and issuing press releases is not complex enough, along came social media and turned the PR industry on its side. Naysayers say the news release is dead. Other’s say it’s very much alive. I’d say it’s more alive than ever before – so much so that it is the single most used weapon for PR-savvy people. If you’re in marketing or public relations and you’re struggling to understand the value of the news releases that you write and send out, then this is one free webinar that you won’t want to miss.
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