Session Information
Publishing
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Printing Money: Maximizing Revenue from Periodicals Through a Contract Publishing Model (Publishing)
Track
:
Webinar
Program Code:
010
Date:
Wednesday, May 13, 2009
Time:
12:00 PM to 1:00 PM
EST
SPEAKER
:
Kevin Brown
Description
Many associations communicate with their members through some sort of periodical. If you produce a magazine or a journal, there is often significant expense. Through the right contract publishing arrangement you can free up resources and generate revenue from your periodical.
This session covers:
- An Overview of Publishing Economics
- How Contract Publishing Works
- Member Value
- Key Strategic Decisions
- Success Factors
- Where to Begin
Audio Synchronized to PowerPoint
(Code: 010A/010)
Attendee:Free
Non-Attendee $49 CAD - Your Price
