With the evolution of technology tools like smart phones and iPads, readily available information is our current reality. This showcase will focus on new ways to leverage technology to provide information and engage customers while building trust and credibility. Attendees will learn how to utilize technology as an enabler in responding to requests. Developed by the Medical Communications (MC) SIAC.

Learning Objectives:
Demonstrate effective ways to utilize technology to convey scientific data
Describe advanced electronic communication tools that support information disclosure
Discuss how to leverage technology tools to enhance medical responses.