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Global Medical Information in Real-life Situations
Program Code:
355
Date:
Wednesday, June 27, 2012
Time:
1:30 PM to 3:00 PM
EST
CHAIR
:
Lillian Auberson, Actelion Pharmaceuticals Ltd, Switzerland
PRESENTER
(S):
Dr. Winslow has 30 years of experience as a drug information pharmacist in a variety of settings. During his nearly 10 year tenure at GSK Medical Information, he directed several therapeutic areas. Dr. Winslow has been Global Director of Medical Information at Quintiles Transnational since 2006.
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Purnima Topiwala, Janssen Scientific Affairs, LLC, United States
David Perkins is a Chemist and a Pharmacist, who started his career with Astra USA managing the Medical Information Department. During the merger with Astra-Merck, Dave transitioned to Genzyme to build a Medical Information Serve. He is currently Global VP MI for Genzyme a Sanofi Company.
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Description
It is easy to resonate with the vision and goals of a globalized medical information service which enables a pharmaceutical company to speak with one voice with its customers. In most models for a globalized service, workflows and tools are put in place for streamlining information gathering and dissemination. Stewardship for the content of medical information response documents is provided by a global team, operating under internal governance for content development and appropriate information disclosure. This session will explore the resiliency and vulnerability of global medical information services in real-life situations.
Learning Objectives:
Define the objectives of a globalized medical information service
Identify the various global models for information sharing and dissemination
Identify how to benchmark one's own global medical information services for resiliency and adaptability to changing conditions.