Predictive modeling used to be considered cutting edge, but is now part of the mainstream for many
companies. Why do predictive modeling? What's its value? Should a company buy or build? Are you
getting the full value from your approach? Speakers will also cover the generalized linear model versus
artificial intelligence models versus commercially applicable (grouper) models.
You'll get new ideas about how to apply predictive models in your own business and information on what
alternatives to consider when buying or building a model.