Session Information
DMA09 Conference & Exhibition
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S8: Is Your Brand Sticky? Creating Advocacy with a Brand Experience
Track : Mulitchannel Strategies
Program Code: 090
Date: Monday, October 19, 2009
Time: 11:15 AM to 12:15 PM  EST
Location: SD Convention Center - 6C
PRIMARY SPEAKER :   Click the plus sign to see more detailed information about each speaker.
 Lois Boyle-Brayfield, President, J. Schmid & Assoc, Inc.
SPEAKER (S):   Click the plus sign to see more detailed information about each speaker.
 Keith Eldred, Project Manager, New Pig Corporation
Paulette Jarvey, Owner, Hot Off the Press/Paper Wishes
Description
What truly motivates and intrigues customers? It's not enough to deliver a consistent brand identity across channels. In this time straved marketplace, delivering an intriguing, and relevant brand experience at all points of contact is paramount. Learn how others deliver experiences that stick and create true customer advocacy.