Session Information
DMA:2010 Annual Meeting
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Going Global - How to Succeed in the International Marketplace
Track : Acquisition and Lead Generation
Program Code: 360
Date: Monday, October 11, 2010
Time: 11:15 AM to 12:15 PM  EST
Location: 135 / Lower Level
PRESENTER :
 Robert Howells, Group Managing Director, Harte-Hanks
Description
This session is a unique opportunity to learn from experienced direct marketing practitioners from 5 continents who have also had significant experience working with and for U.S. multinationals. You will find out about all the latest opportunities and challenges you will face marketing overseas.


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