Session Information
DMA:2010 Annual Meeting
Click here to go to the previous page
Email Direct Marketing Techniques
Track
:
Direct and Digital Marketing Fundamentals
Program Code:
420
Date:
Monday, October 11, 2010
Time:
3:00 PM to 4:15 PM
EST
Location:
110 / Lower Level
PRESENTER
:
Description
Email direct marketing is a proven cost-effective way to acquire new customers, generate sales, and increase customer spending. Permission-based email is a driving force behind the way companies communicate with prospects and customers. Success is predicated on strong creative and relevant messaging.
Handout Online
