Session Information
DMA:2010 Annual Meeting
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How to Ignite Powerful Viral Effects with Digital Word of Mouth
Track : Leveraging Emerging Channels
Program Code: 660
Date: Tuesday, October 12, 2010
Time: 11:30 AM to 12:15 PM  EST
Location: 121 / Lower Level
PRESENTER :
SPEAKER :
 David Segura, CEO, Giant Media
Description
In this fast-paced panel session, leading experts in the area of viral seeding and video distribution will discuss the following topics: What truly is a viral effect, expectations and best-practices, tracking and monitoring, techniques to amplify viral spread, goals and approaches and new technologies coming on the scene


No items are available for this session.