Session Information
DMA06 Conference and Exhibition
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Breakthrough In Design and Storytelling Part 2
Track
:
Branding Fundamentals
Program Code:
F614
Date:
Thursday, October 19, 2006
Time:
9:30 AM to 11:30 AM
Location:
Barcelona 1
SPEAKER
:
Brian R. Richards, Principal Strategist and Director, Brian R Richards Ltd
Description
This session discusses new ways to capture the hearts and minds of your customers through your brand's sensory tools. Come
learn how to capture your brand's "Motherhood Story" and communicate it to a range of audiences.
learn how to capture your brand's "Motherhood Story" and communicate it to a range of audiences.
Handout Online
