Gaming isn't a field these M.B.A. grads typically are interested in, so how did Harrah's get M.B.A. students interested in their company? Harrah's solution: take a very popular, well-known game and turn it into a recruiting event. Harrah's Entertainment hosts a two-day tournament for students from M.B.A. schools, and admission to the tournament is a resume. Students attending the tournament are invited to social events: recruiters and senior leadership team members patrol the event looking to snag top talent. This is a great way for students to get to know Harrah's and its recruiters and what it has to offer other then gaming.