Session Information
The 48th AFP International Conference on Fundraising
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Donor-Centered Gift Planning Marketing
Track
:
Marketing and Communications
Program Code:
MKT08
Date:
Tuesday, March 22, 2011
Time:
8:00 AM to 9:00 AM
EST
Location:
E 451B
SPEAKER
:
Brian Sagrestano, J.D., CFRE, Gift Planning Development, LLC, New Hartford, N.Y.
Description
Traditional gift planning marketing focuses on selling gift planning vehicles. This session shares a donorcentered, moves management based, gift planning marketing approach for the 21st century that all charities can use to identify and cultivate future gifts.
Audio (MP3)
(Code: MKT08)
Attendee $12.5 USD - Your Price
This session is a part of:
Audio Synchronized to PowerPoint
(Code: MKT08)
This session is a part of:
Audio (MP3) download
(Code: MKT08)
Non-Attendee $15 USD - Your Price
This session is a part of: