A strong ethical core is at the heart of every professional’s work. Do it right and you ensure your reputation as a professional fundraiser, your organization’s ability to stay strong and respected, and your donor’s confidence to invest their charitable dollars with you. But decisions are rarely black and white; fundraising professionals need skills to navigate the grey. This seminar explores one tool, the IPO standard. Using practical, challenging cases it looks at the strengths from aligning the moral compass of the fundraiser, the principles of the profession and the values of the organization and highlights the consequences of misalignment.