Parties are a major slice of our bottom line. It's not always a piece of cake when it comes to marketing your parties beyond the conventional brochures and ads. In an economy where your guests may be tightening their budgets find out how to make the most of marketing opportunities that may cost less than you think with minimal effort. This session will give you new ideas and tools to keep your guests celebrating year after year while capturing new customers and new parties. Learn how to expand your marketing to include new business by using your current customer base and make your facility THE place to party for all occasions!