Session Information
2006 National Speakers Association Annual Convention
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How To Get Paid What You're Worth
Track : July 24, 2006
Program Code: 280
Date: Monday, July 24, 2006
Time: 10:00 AM to 11:30 AM  
David Yoho, CPAE, Louisville, KY
Do you understand how to be as proficient at negotiating your engagements
as you are delivering them? This program will
describe the key elements of positioning, marketing,
sales and negotiation, complete with examples from a
28-year NSA veteran. By attending this session you will
be able to: H Identify five different categories of fee
resistance. * Respond to each successfully without
pressure or intimidation. * Use twelve elements that
affect every negotiation with Davidïs printed
reminders that will help you apply the techniques
comfortably and immediately.

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