Investigate how the digital world is changing our daily routines. Learn how to leverage the Internet to stay ahead of competitors and turn your community into a content force. Successful strategies—including blogs, podcasts, CRM,
revenue reconciliation, target marketing, online planning, mapping, directions, organizing news for executive team members, avatars, e-mail strategies, keyword advertising, SEO, and many other new technologies—will be examined.
Review successful examples from both inside and outside healthcare.