Session Information
SHSMD - 2008 Annual Conference and Exhibits
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By the Numbers: Results of a SHSMD Benchmarking Study on Healthcare Marketing, Communications and Strategic Planning
Track : Marketing
Program Code: F02
Date: Friday, September 19, 2008
Time: 11:00 AM to 12:30 PM  EST
Location: Salon 10 - 12
SPEAKER :
 Cheryl Stone, President, Cheryl Stone & Associates, Chicago, IL
Description
How are marketing departments structured in other same-size healthcare organizations across the country? Which departments are responsible for specific marketing, communications, and strategic planning functions? What are the emerging trends in staffing and budgets? How are communications budgets allocated by media? Gain fresh insights from SHSMD's most recent By The Numbers survey. Here's your chance to tell us what information you find most valuable, and what you would like to learn from the next By The Numbers survey.


Handout Online
(Code: F02)
Regular Attendee: Free
  
 
 
Audio (MP3) download
(Code: F02)
  
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