SHSMD - 2008 Annual Conference and Exhibits
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Tranparency Transforms Strategic Planning and Service Line Development
Program Code:
F15
Date:
Friday, September 19, 2008
Time:
1:45 PM to 3:15 PM
EST
SPEAKER
:
Julie Eberhart has an established career as a healthcare strategist, currently at Caritas Christi as Corporate Vice President of Planning and Business Development for the 6 hospital Catholic healthcare system. Prior to this she was Vice President of Strategic Planning and Marketing at St. Joseph Hospital in Nashua, NH. Her responsibilities include system-wide strategic planning, business development, external relations including joint ventures and network affiliations, marketing and communication, physician relations and physician recruitment. She has been instrumental in advancing critical strategies in highly competitive markets. Julie also lectures for The Forum for Healthcare Strategists and New England Society for Healthcare Strategy.
Julie Eberhart has an established career as a healthcare strategist, currently at Caritas Christi as Corporate Vice President of Planning and Business Development for the 6 hospital Catholic healthcare system. Prior to this she was Vice President of Strategic Planning and Marketing at St. Joseph Hospital in Nashua, NH. Her responsibilities include system-wide strategic planning, business development, external relations including joint ventures and network affiliations, marketing and communication, physician relations and physician recruitment. She has been instrumental in advancing critical strategies in highly competitive markets. Julie also lectures for The Forum for Healthcare Strategists and New England Society for Healthcare Strategy.
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Description
Healthcare's move to transparency has major implications for hospital strategy development. Currently, hospitals set strategic priorities based on traditional indicators—community need, volume forecasts, financial return, clinical strength, technological capability and overall opportunity. Strategy based only on these measures in the future will fail. Strategic initiatives must also competitively outperform on price, quality, and satisfaction. Learn how St. Joseph Hospital recast its strategic service line initiatives based on its performance on public measures and focused on those initiatives with the best values proposition for patients.