"Loren oversees corporate communications activities for J.L. Halsey, a marketing technology, with solutions including Lyris, EmailLabs, ClickTracks, Hot Banana, Sparklist and EmailAdvisor. He has 23 years experience in marketing, consulting and strategic planning and has held executive marketing positions at companies including EmailLabs, USWeb/CKS and Arthur Andersen. Loren is a frequent speaker and has written more than 125 articles on email marketing best practices and trends. Loren was selected Marketing Executive of the Year by the American Business Awards in 2005 and the Intevation Report, EmailLabs' newsletter that Loren edited, was chosen Best B2B e-newsletter by ClickZ and MarketingSherpa."