Session Information
DMA08 Conference & Exhibition
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Tailored Email Campaigns: Dissecting the Anatomy of an Engaged User
Track
:
ONLINE MARKETING
Program Code:
AM08-0098
Date:
Tuesday, October 14, 2008
Time:
2:00 PM to 3:00 PM
EST
Location:
N113
CONTACT PERSON
:
Brigit Valencia, PR, Eastwick Communications
PRIMARY SPEAKER
:
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about each speaker.
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SPEAKER
(S):
Description
Join a panel of email marketers to discuss Email 2.O for Web 2.O and learn how to transform email programs by taking advantage of the latest initiatives, best practices and innovative technology.
LEARNER OUTCOMES:
- Discover effective strategies for expanding traditional online revenue models to increase sales through Web 2.O trends
- How to leverage personalization and customization to successfully align email campaigns with Web 2.O.
- Takeaway best practices for keeping the user engaged
This session is a part of:
Handout Online
