Session Information
25th Annual ACCM Conference
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Merchandise Analysis: A Critical Measurement for Success (Made Easy)
Track : Merchandising
Program Code: 225
Date: Tuesday, May 20, 2008
Time: 3:45 PM to 5:00 PM  EST
Location: Miami 3
SPEAKER (S):
Roseanne Mazzarella
George Mollo, President, GJM Associates, Inc.
Description
Merchandise Analysis must be an ongoing process to ensure
correct product selection, consistency of brand and of course profitability. In this session, we'll review basic metrics to consider and how just a few key indicators can guarantee increased performance and profitability. We will also take you through an item P&L and show how several key profit measures can easily be kept "top of mind" when product is selected. Plus, we'll explain how the sometimes hidden back end factors impact an item's profitability.
You'll learn:
- A simplified approach to the merchandise analysis process
- An easy high-level approach to merchandise assortment review
- The tools to understand item profitability measurements


Audio Synchronized to PowerPoint
(Code: 225)
List Price:
  
This session is a part of:
Handout Online
(Code: 225)
Regular Attendee:Free