Achieving Breakthrough Opt-In Driven Multichannel Marketing; Learn the 5 Critical Steps

Learn from industry pioneer Ernan Roman how Microsoft, Golden Rule Insurance, Progressive Hydraulics, and AmieStreet.com Increased Response by 10X and Sales by 88%! This new workshop will provide you with an in-depth understanding of the 5 Critical Steps which will guarantee your success in implementing double-digit response Multichannel Opt-In Driven Marketing.

Part 1: How to use Voice of Customer (VOC) Relationship Research to ensure that your Multichannel and Opt-In strategies Are Truly Driven by the Needs of Your Customers.

Learning Points:
How to design your VOC Relationship Research:
• Define your research Objectives and Strategies
• Construct your Research Grid
• Key questions you should ask