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Session Information
DMA08 Conference & Exhibition
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Part 1: Direct Marketing University
Track : Pre-Conference Intensive
Program Code: AM08-0850A
Date: Saturday, October 11, 2008
Time: 10:00 AM to 12:30 PM  EST
Location: N113
CONTACT PERSON :
 Bob Hemmings, President, Hemmings IV Direct
PRIMARY SPEAKER :
 Bob Hemmings, President, Bob Hemmings Direct Response Advertising
Description
Intro, Offers, and Sales Promotions That Grab and Stick

This session will reveal how to grab and hold the reader's attention with offers that match the audience and have stickiness. Offers that break through inertia and clutter to move the reader to action.


Audio Synchronized to PowerPoint
(Code: AM08-0850A)
Non-Attendee:
  
This session is a part of:
Click Here to Purchase the Full Compilation Set (Full Conference, Pre & Post Conference)
Click Here to Purchase the Pre Conference Set (Oct 11 & 12, 2008)
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