Session Information
ACCM 2007
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Winning Merchandising Practices Across Channels
Track : Merchandising Intensive
Program Code: 102
Date: Monday, May 21, 2007
Time: 9:45 AM to 10:45 AM  EST
Location: 105
SPEAKER (S):   Click the plus sign to see more detailed information about each speaker.
 Kevin Churchill, Director of Merchandise, Patagonia
 Andrea Syverson, President, IER Partners
Denise Tedaldi, VP Merchandising, Harry & David Holdings
Description
Successful merchants need to deal with the separate challenges of multichannels.
In this session, we'll explore winning merchandising practices
across all channels and develop answers to these questions and more:

  • What merchandising practices do these channels share
    in common with one another?

  • What are the top 5 critical metrics by channel on the
    merchandising dashboard?



Handout Online
(Attendees only)
(Code: 102)
Regular Attendee:Free