Session Information
DM Days 2007
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Case Study: How Intuit Used Multichannel Marketing to Turn QuickBooks into a "Purpose Brand"
Track
:
June 20, 2007
Program Code:
153
Date:
Wednesday, June 20, 2007
Time:
11:20 AM to 12:15 PM
Location:
1A22
SPEAKER
(S):
Wendy Greenberg, Direct Marketing Manager at Intuit
Jay Bower, Crossbar Group, LLC
Handout Online
