Session Information
DM Days 2007
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Individual Full-Day CD-ROM (June 21, 2007)
Track
:
Conference Set
Program Code:
CON4
Description
June 21, 2007
- 195: The Numbers... Getting the Most for Your Marketing Dollar
196: Customer Centric Communication: Realize Next Generation Fulfillment Success Today
197: How to Leverage Brand Synergy on a Local Level for New Customer Acquisition
198: Give Your Search a Physical: An 8-Step Check-up for Your PPC Campaigns
199: Analysis and Modeling for Today's Data
200: Rules of the Road for Winning Customers for Life
209: Taking SEM to the Next Level: PPC Beyond Acquistion
210: Testing for Marketers: Why You Must "Get With the Program
214: Use 'The Four D's' to Create Effective Loyalty Programs That Reduce Customer Churn
215: Planning for Your Search Marketing Success
217: Cumulative Marketing Impact: Analyzing the TRUE Results of Customer Contact Strategies
221: 34 Market-Tested Strategies for Revitalizing DM Performance
225: Variable Data Printing... Is it for Real?
227: Targeted Addressable Advertising Using Digital TV
229: The Next Generation in Consumer Rewards: Branded Prepaid Debit Cards
CDRom
(Code: CON4)
$99 USD
